Choosing the Right POS System: Small Business Owners’ Guide
Choosing the right point-of-sale (POS) system for your business can help you increase customer satisfaction.
Providing excellent customer service is critical for small businesses to gain an edge over the competition. One way to do that is by offering customers an efficient and easy-to-use method to checkout. Your POS system can provide this and much more. Learn all about POS systems and why they are so important to your business.
What Is a POS System?
A POS system is a term that refers to software and hardware that manages sales transactions. Typically sales transactions occur at a retail counter or checkout line, although this has changed quite a bit over the years with new technology. Now, many transactions are made over the internet and even through digital wallets and mobile apps like Google Wallet, Apple Pay, and Samsung Pay.
What Tasks Can a POS System Perform?
POS systems perform a variety of tasks besides just ringing up a sale. Newer ones can accept mobile and internet payments. They can also search transactions and provide an easy way for customers to check out.
How Do I Choose the Right POS System?
As a small business owner, your POS system is one of the most important investments that you can make. It is crucial to modern-day business success. Choosing the right POS system can be difficult. There are many options out there. The key is to choose system that specifically fits your needs. This will help you conduct business more effectively. The following are key factors to help you choose the best POS system for your small business.
Choose a POS system that is advanced enough to support leading software. Also, make sure that it allows you to accept mobile payments, such as Google Wallet and Apple Pay. We are undergoing a technology revolution right now and mobile wallets are the future. Therefore, it is imperative to choose a POS system that is compatible with mobile payments. You will also want a system that can accept EMV chip cards as you can be penalized for not accepting these more secure forms of payment as of October 1, 2015. The Clover POS System is a top choice, as it accepts both mobile payments and EMV chip cards.
It is important to choose a POS system that is easy for your employees to use. An easy-to-use POS system will save you time and money on training and help reduce expensive employee transaction errors.
If you are like most small business owners, you have limited space to work with, so choose a POS system that is compact and will fit easily on your checkout counter. Also, make sure that the design is clutter-free. You do not want to give your customers a bad impression by having a bunch of messy cables all over the place.
Choose a system that offers good customer support. Every minute that your POS system is down, you lose money. You want a customer support team that can provide individualized customer service. They should be able to effectively assist you with any issues that you have quickly. Look for a POS retailer that offers multiple methods of communication, such as via online chat, email, or telephone so that you can get help any time day or night.